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Making a Positive Impact in the World
Business Cases in America
Driving Real Changes Toward Sustainable Logistics
In 2025, Hyundai Motor Company introduced XCIENT Fuel Cell truck in the United States, featuring Hyundai Motor Group's enhanced Fuel Cell system. With its latest deployment at Hyundai Motor Group Metaplant America (HMGMA) in Georgia, U.S., the Group is now expanding its clean logistics operations across the country.
NorCAL ZERO Project
The delivery of 30 XCIENT Fuel Cell tractors for the NorCAL Zero project marked the largest single commercial deployment of its kind, serving as a key building block in Hyundai's global port decarbonization initiatives.
EPA TAG Project
In 2021, Hyundai secured $3.5 million in Targeted Airshed Grant (TAG) funding from the U.S. Environmental Protection Agency (EPA) to deploy five XCIENT Fuel Cell trucks in California. Replacing the traditional diesel trucks being operated in the Southern California, XCIENT Fuel Cell trucks are contributing to improve air quality in the region.
HMGMA Clean Logistics
HTWO Logistics (JV between Hyundai Motor Company and Glovis) adopted 21 XCIENT Fuel Cell trucks at Hyundai Motor Group Metaplant America (HMGMA) in Georgia, U.S. XCIENT Fuel Cell trucks are replacing diesel vehicles for freight transport, delivering parts from suppliers to the plant and helping to reduce the facility’s carbon footprint.
Business Cases in Europe
Proven in the Alps,
Driving Sustainable Transportation across Europe.
Hyundai Motor Company marked a milestone in 2020 by launching the world's first commercial heavy-duty fuel cell trucks in Switzerland. The XCIENT Fuel Cell proved its reliability in the demanding terrain of the Swiss Alps, showcasing the potential of hydrogen-powered transport. Today, Hyundai's fuel cell vehicles are on the road in Switzerland, Germany, France, the Netherlands, and Austria — with further deployments underway.
XCIENT Fuel Cell Begins World’s First Commercial Operation in Switzerland
Hyundai Motor Company marked a milestone in 2020 by launching the world’s first commercial heavy-duty fuel cell trucks in Switzerland. Currently, 48 units are in operation in Switzerland. The deployment has expanded to Germany, France, the Netherlands, and Austria, with plans to enter additional European markets. This rollout has contributed to the establishment of a comprehensive hydrogen value chain in Europe, in collaboration with hydrogen solution providers, power generation companies, charging infrastructure operators, and fleet partners.
BMDV Funding Program
In 2022, Hyundai Motor Company signed an agreement to supply XCIENT Fuel Cell trucks to German companies under the German Federal Ministry for Digital and Transport (BMDV)’s funding program for eco-friendly commercial vehicles. Equipped with Hyundai Motor Group’s advanced fuel cell system and cutting-edge ADAS technologies, the XCIENT Fuel Cell truck fully complies with the General Safety Regulation (GSR) II Step B—a comprehensive vehicle safety standard established by the European Union—offering enhanced driving comfort and safety.
ELEC CITY Fuel Cell Enters Into Commercial Operation in Austria
Hyundai’s ELEC CITY Fuel Cell buses have been delivered to the Austrian public transportation firms and have started operation on the busiest routes in downtown Vienna and Graz. The ELEC CITY Fuel Cell buses have been deployed on regular bus routes, replacing conventional buses, for the first time in Europe. Hyundai has proved its advanced technologies by operating ELEC CITY Fuel Cell in Austria, where it is known for one of the strictest standards for bus safety and specifications.
Business Cases in Middle East & Africa
Growing Interest for Future Technology
The Middle East region’s strong interest in alternative energy can come as a surprise, given that the region holds some of the world’s largest oil reserves. Witnessing the gradual phase-out of coal by cleaner energy alternatives, the region is keenly aware that the same can happen to oil. Hyundai Motor Company is confident that its electrified commercial vehicles lineup can make a real contribution to accelerating the Middle East's transition to zero-emissions energy. HMC is thrilled to support the region's strong commitment to building a sustainable future.
XCIENT Fuel Cell Truck Launches in Israel
Three units of XCIENT Fuel Cell Truck were delivered to Israel as part of a partnership to establish a hydrogen value chain in Israel. The trucks are now in a joint operation program that includes Hyundai’s Israeli distributor Colmobil, hydrogen producer Bazan, and hydrogen refueling station operator Sonol.
Business Cases in Asia
Home to Hyundai Motor Company
Hyundai Motor Company's commercial vehicle business leads the Korean market and is gaining traction for global expansion. With a competitive lineup of hydrogen fuel cell and electric commercial vehicles, Hyundai is positioned to drive the future of clean commercial transportation worldwide.
Local Logistics Firms Opt for XCIENT Fuel Cell
Coupang, Glovis, and CJ Logistics were among the prominent logistics companies that took delivery of 5 XCIENT Fuel Cell Trucks.
Seoul Metropolitan Government & Korea Automobile Research Institute
Following the successful commercialization of the XCIENT Fuel Cell Truck, five units were handed over to key government partners, including the Seoul Metropolitan Government and the Korea Automobile Testing & Research Institute (KATRI).
Solid Waste Truck Prototype
Four XCIENT Fuel Cell Trucks refitted as solid waste collection trucks were delivered to local municipal sanitation authorities in Seoul, Changwon, Chungju and Busan.
Municipal Clean Bus Program Expands
The deployment of the ELEC CITY BEV (Battery EV) and FCEVs as public buses is ramping up in major metropolitan centers, including the capital Seoul, Busan, Ulsan, Daegu, Incheon, Gwangju, and Daejon. ICE buses are rapidly being replaced by BEV and FCEV versions, as exemplified by Seoul’s 2023 Electric Bus Deployment Project. With its long-range, ELEC CITY also operates on inter-city bus routes in Korea, including service as an Incheon Airport shuttle bus.
Sejong Chooses ELEC CITY
A total of 20 units of the ELEC CITY were delivered and are currently operating in Sejong, Korea’s new administrative city south of Seoul. Initially, a contract for 12 ELEC CITY buses was awarded, but this was subsequently expanded to an additional eight units that were delivered and entered operation in 2020. Smaller cities are finding the transition to BEV a more economical alternative than natural gas-fueled bus fleets.
Korea’s Police Bus
The initial delivery of a UNIVERSE Fuel Cell bus was made to the Korean Police Force as the Fuel Cell Electric Vehicle had a clear advantage during protracted idling periods while providing air conditioning and electricity inside the cabin for the law enforcement personnel without zero emissions.
Ministry of Environment and Local Government
UNIVERSE Fuel Cell, the first full-size express bus powered by hydrogen fuel cell technology, was delivered to Korea’s Ministry of the Environment. Busan and Ulsan municipal authorities and the provincial authorities of Gyeongnam have quickly adopted the Universe Fuel Cell.
Business Cases in Oceania
Oceania Chooses Green Energy
Together with Asia and Europe, Oceania is also emerging as an important market in the world for XCIENT Fuel Cell. Hyundai made headlines as the first hydrogen-powered truck to operate in New Zealand.
New Zealand Post
The XCIENT Fuel Cell Truck delivery to NZ Post marks the first official hydrogen truck commercial delivery to New Zealand. New Zealand authorities have prioritized expanding the country's hydrogen refueling infrastructure.
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